Escape with “Smple Express” on a journey to produce striking and artistic animations. Use your art to capture the essence of embarking on a magical train for a creative adventure.
- Your animation should capture the moment of the steam engine train departing from the station and/or the steam engine going through different scenic backgrounds
- Here is a mood board for your inspiration and use these keywords as prompts - Magical, Night, Adventure, Vintage, Locomotive, Steam Engine, Dusk
- Here are some colour palettes you can use for inspiration: Palette 1, Palette 2 and Palette 3. Please note that these colour combinations are for inspiration purposes only and you are welcome to use any other palette that you see fit.
- Your animation should be 9:16 orientation (portrait) and between 6 and 10 seconds in length. If your animation is simple, 6 seconds would be the ideal length
- Consider the brand's values - Keep it simple, bring value, be meaningful and create everyday.
- Smple’s visual and design philosophy is to combine old (vintage) with the new (modern).
- Each animation needs to be submitted individually i.e. One animation per submission. But you may submit up to 10 pieces of work.
- Smple would love you to share your work across social media! So if you upload these designs on social media, please tag @smpleworld and use #smplecommunity #smpleworld so we can see and potentially share your work
Good Luck and Stay Creative!