People have long been aware of the spectre that is data collection. For years, our habits, thoughts and interests have been recorded and regurgitated back to us through increasingly targeted content and ads. It has begun to seem normal. Algorithms that target consumer interests are everywhere - but have we finally reached the tipping point? Jokes about Google’s targeted ads - and their hilari...

People have long been aware of the spectre that is data collection. For years, our habits, thoughts and interests have been recorded and regurgitated back to us through increasingly targeted content and ads. It has begun to seem normal. Algorithms that target consumer interests are everywhere - but have we finally reached the tipping point? Jokes about Google’s targeted ads - and their hilari...